Dan Kennedy – Info Riches And Advanced Direct Marketing
This letter is unlike any other I’ve ever sent. It has as much potential to dramatically change your life for the better than any other.
…If you are interested or involved in a serious cause Direct Marketing Publishing: The Business of Publishing And Marketing Information Products
Are you a direct marketing/info/information millionaire?
From the Desk Dan Kennedy
Monday, July 8, 2019,
Dear Friend
I will be clear and direct, without any warm-ups.-up.
My career is for my clients and myself. I’ve sold well over Half-A-Billion Dollars Information products that are valuable! (If you include the money earned by many more “students” Many of my pupils have learned from me and followed my example. it’s over several billion dollars.)
I am a successful entrepreneur — and Many clients have received millions of dollars in compensation — In the business and art of creating, publishing, marketing, and conceptualizing “info products”?, From $10 Books to $15,000.00 “courses”All means possible to sell it.
If there is a situation involving marketing information, you can name it. My track record is unmatched in this niche.
*** For the first time, and for one time only, I put on an intense 3-Day–Nights seminar where I taught Absolutely everything I have knowledge about how to turn information-Fortunes are made from products. More than 250 people attended the event, some even from Australia and Japan. To attend, each participant paid $3,475.00 This seminar is not going to be repeated. It will never be repeated.-This is-Rare chance to hear from someone who has made a fortune, and helped many others make the same, in this fascinating field of “information products”. ***
As you can see, the reason we wrote this letter is because we did not record the complete 34-hour (!!!) Seminar, and then carefully edited those recordings to make two. “Highlights Packages”One audio, one video and we have made it possible. “attend” Home.
In this letter, I’m going to tell you all about this unprecedented program, exactly what I revealed, and do everything I can to help you make a wise decision, whether or not you should make the rather substantial investment of time and money required to “attend”The tapes.
This letter must be long. I know you’re busy, maybe not blessed with patience. But, I’m serious when I tell you that this letter is unlike any other I have written. It has the potential to change your life in a profound way. So I hope you’ll take the time to read it thoroughly. And You should do this immediately. It only covers a small fraction of the entire amount.-You don’t want to miss this PRICE offer
DON’T ENVY ME, MY LIFESTYLE.
JOIN US
If I don’t make at least a $1,000.00 a day from my information products, almost all of it arriving through my mail, my Websites, the fax machine, I’m very, very grumpy. And This is something I do nearly every day, no matter how much work I do. My wife Carla, and I went on a 7-day Alaska cruise. We also took several other vacations. I was able to take over 70 days off. “fool” Carla was a regular visitor to our daughter and grandson, and she spent a lot of time with them. This type of business gives you the opportunity to not only make a living but also allows you to travel as much or little as you like.
And There are dozens upon dozens of people who have used my services. “modeled” Myself, and made millionaire lifestyles for myself and my children. “info-marketers.” WHY NOT YOU
Imagine….. Join me and my many clients. “students”, and Platinum Members in an ideal “business lifestyle”You can own info-For as little as a few hundreds of dollars and a couple of weeks of hard work, products once created can generate income year on year ……orders arriving via mail or the Internet, as well as being shipped for you. Every day you make huge profits, whether you drop by your office, cruise, beach, mountain cabin, or just go to work, the money is there.……other info-Entrepreneurs who are involved in joint ventures with your company do all the work “heavy lifting”Sell your info-Customers send you large checks …… and products.
And note, I’m talking about YOUR OWN PROPRIETARY PRODUCTS that you create, own and control – and I promise, even if you can’t write a grocery list or are “all thumbs” At the computer, it is possible to quickly generate very valuable information-Products of your own
With my life’s blueprint – and my client’s examples – to follow, you CAN develop your own “perfect business”.…. Most of the employees are very few or none, with minimal overhead. “work” done FOR you by outside vendors, sales done AUTOMATICALLY, little or no personal contact with customers, multiple streams of income from your products – from your own advertising, mailings, Internet marketing AND from distribution by many others..… every time the FAX beeps, money for you! The day’s mail, money for you!
Why wouldn’t you want to live such a profitable business lifestyle to the greatest extent possible?
Let me tell you what this means. “home study package” Based on my once-In-A-Tell your life story-It-All seminar you missed was entirely and solely devoted to the a-To-z’s of making money with direct marketing and in the information business:
YOU GET ME – REVEALING ABSOLUTELY ALL THINGS I DO
Virtually the entire seminar was taught by me. I taught the entire seminar from 8:30AM to 9:30PM on the first two days and 8:30AM to 3:30PM on the third day.-Stop as soon as possible. There were no guest speakers. “panel discussions.”
By the way: The longest presentation on info-marketing I’ve ever given at anybody else’s seminar or conference has been two hours. Imagine what I could do with 30. “classroom” hours!
This is what I WANT TO HAVE BEFORE I QUIT WORKING
*I’m less than 500 days away from real “semi-retirement”As I write this, I’m reducing my consulting, speaking, teaching and teaching time. I am selling my businesses.
Savvy marketers from around the globe traveled to hear Dan His secrets to making a fortune in the direct marketing and information publishing business. Even the most seasoned professionals can make a living as multi-millionaires.-Millionaires can’t believe what they saw “pearls of wisdom” Dan shared.
This seminar was my personal passion project. It was only available to Inner Circle members. Because my information business has given me such freedom and security, I wanted my Members to be able to enjoy the same experience. I originally intended to make both the seminar and highlights packages only available to my members. Each package was limited to one member.-Offer valid for a limited time Michael Kimble convinced me to “open the doors” You can listen to the recordings and send them to customers who are serious about this business. “it would be a crime to keep it from them and retire with it locked away in your closet ….. it’s almost like taking some powerful secret people could use to improve their lives with you into the grave.”
So, after much reflection, I made this decision: I want you to also have this…
I will not be held back. Nothing. Everything. “info-alchemy” You will see the truth.
To prepare, I’ve started the arduous (yet stimulating) task of going back through archival files dating back to 1975; literally a room full, floor to ceiling, wall to wall, of ads, sales letters, products, client files, my own project files; investing months of hard work, organizing everything I want to give you, making sure I leave nothing out, no stone unturned. This page lists a small selection of the information that I shared at the seminar, as well as the edited pages. However, it is not enough to show the full extent of what was revealed.
Here are some of the most important. “secrets” These are definitely included in this “Info-Publishing/Direct Marketing Business System”
Some examples of “guerrilla warrior approaches” To launch or test new information-Companies with small budgets are a good choice. For example, here’s how I launched my first informational product-Products, for small target markets “free” lists. KNOWING WHAT I HAVE LEARNED OVER 20 YEARS, AT CONSIDERABLE EXPENSE, ABOUT CHOOSING A MARKET, SLICING ‘N DICING THAT MARKET, DISCOVERING ITS MOST BURNING, PASSIONATE DESIRES AND MATCHING INFO-PRODUCTS OFFER TO THOSE DESIRES IS TRUELY A MILLION DOLLARS VALUE OF KNOWLEDGE.- Analytical analysis on dozens and even dozens of different, successful info-products… classics, contemporary, brand new..…what makes them sell so well?…..what “ingredients” To build into your information-To ensure customer satisfaction and maximum profitability, the product must be able to support the strongest sales pitch.
- The Exact, specific criteria I help my clients and me to locate and target ultras.-responsive, rabid markets..…which I’ve never presented in entirety before.
- Insights into “niches” “subcultures”So you can become more proficient “hunter” Prime target markets fully supported by actual examples “hidden” The casual observer
- The most expensive and commonly used information-How to avoid making product development errors
- How to make product development faster, more efficient, and cheaper
- FIND AND SECURE “RIGHTS” TO THE INFO-PRODUCTS (S) THAT WILL MAKE YOUR RICH.
- Insider,pro strategies for finding and obtaining, testing, and using mailing list.
- How to purchase media like an expert pro – and not being taken advantage of
- Low-cost media options-cost/high-yield: Broadcast FAX, postcards and oversize postcards, inserts in packages, ride-alongs.
- How to use many different resources “distribution opportunities” Thank you for sharing your information-products requiring NO AD OR MARKETING DOLLARS OF YOUR OWN, and tapping into others’ carefully guarded customers.
- An exhaustive, in-In-depth look at Joint Ventures.-Profit way to multiply wealth using a “solid” Information-product. EXACTLY HOW TO PULL A MULTIPLE TOGETHER-FACETED MARKETING MACHINERY THAT WILL WORK FOR YOU DAY IN,DAY OUT, POTENTIALLY FOR YEARS, YEARS, AND YEARS TO COME.
- There are hundreds of “little tricks” That pay big – like the phone number “gimmick” It increases response to virtually any ad or broadcast.-FAX: 30%-40% What to include in an order form to increase net profits by 25% to 25%?
- A simple way to give new life to an old, effective ad.
- There are hundreds of “little nuances” Shown to you in advertisements, letters, FAXes etc. both for selling to new customers and to established customers….. A LIFETIME of MY MOST EFFECTIVE WORK. INCLUDING EXAMPLES, THAT I HAVE NEVER BEEN SHOWN IN SEMINARS, OR PUBLISHED ELSEWHERE.
You get the COMPLETE package “PICTURE” An info-business, starting with the first advertisement to get the first customer and ending up with a mature company with 2/3rds to 3/4ths of its income from the “back end”, with continuity and renewable income, periodic BIG paydays, a complex matrix of profit centers and income streams…..a business engineered for near 100% auto-pilot operation, for the ideal lifestyle…..a business generating both current, high income and long-Equity, value, wealth.
This will inspire you. “picture”…..You will PROFIT from this complete insider information-look, more detailed understanding…..you will be fully equipped to launch OR to “super-charge” Your own information-business.
Here’s Exactly What’s Included:
(Be cautious when lifting the box.
INFO RICHES SEMINAR AUDIO CD 21 Steve Tyra is my favorite editor of spoken-word audio and professionally recorded and edited. The 3 days were over 27 hours long, with my presentations and lively questions.-Panel discussions with guest experts, successful clients and others, as well as answer sessions. That’s an incredible 27 hours!!!
COMPLETE WRITTEN TRADOCTS You should take note of these audio CD’s-You should make it as simple as possible to highlight, take, and then refer back.
MY INTEGRATED MONEYMAKING SYTEMS CHARTS & DIAGRAMS These were all my personal charts before the Seminar. These charts and diagrams were never seen by anyone except my private clients who paid $6,800.00 per day and some who paid me $100,000.00 or more per year. These charts and diagrams are simply too complicated. “pull everything together” So you are able to fully understand complex marketing models.
A GIANT “SAMPLE BOOK” OF ADS. SALES LETTERS. CATALOG PAGES. and other marketing tools and examples discussed during the Seminar – including some of my earliest successful ads, even my very first ads..…including successful examples I’ve never shown off at a seminar or in a course. I promise, you can “live off of” This collection contains “winners” It’s all by itself! I’ve even included examples of “raw copy” You can see my thinking process as I present it to my copywriting client in the first draft. This will allow you to see how a successful promotion develops. You won’t find many of these samples anywhere else.
“(At Least) 77 Compelling Reasons Why This ‘Secret Weapon’ Will Wind Up Putting More Money In Your Bank Account Than Any Other Business Tool You’ve Every Acquired, Period.”
Take a look at this list, which represents only a tiny sampling of every discovery, secret, strategy, and shortcut waiting for you……surely one of these hits your curiosity button with atomic force, doesn’t it? You can surely see something here that will increase your income if only you had the knowledge and ability to use it immediately.
Info Product Development
1.How to “build in” One product’s content and mechanism automatically sells another.
2. Three biggest mistakes When putting together data-Products
3. Acquisition of product or product content from other parties
4. Find, hire and use freelance writers and researchers
5. Ghosts: Finding, hiring, and using them-Writers
6. Where can I find expert?-The-There are many people who will gladly help you with your info-products. They don’t charge anything, and they don’t even get a royalty.
7. How to create products with exceptional sales appeal
8. How to make products that are attractive and useful “sales story”
9. How to create products that other people want to sell
10. High margins and command high prices
11. How to build and sustain a continuity programme “lock in” Stable monthly income and cash flow
12. Prolific product development
13. How to get a better price “limited continuity”This is a new way to package and market high quality products.-Product price
14. How to create a 6 CD album in a day: From idea to finished product
15. How to read daily newspapers, trade journals, and other publications. Good information: —-Product ideas, titles, and content
16. Rapid Research How to get all the raw materials that you need to make a new infographic-One week to organize product
17. How to set product prices for maximum profit
18. The discussion will include product media. CD’s, Audio, Video, Print, etc.
19. Delivery of information-Customers can access content via the Internet
20. What should I do? “build in to” Information-Products to reduce returns and refunds
21. How to add value to products without spending a lot
22. How to obtain and use Public Domain material for free
The Newsletter Business
23. How to use it profitably, why and when “free” Newsletter
24. How to start a paid newsletter business
25. Paid Newsletter Renewals What works, and what doesn’t
26. How to make it happen “content” You can easily create a newsletter that is great (4 tips)
Multiple income sources
27. How to license your products for use in non-commercial settings-Competitive use by other people
28. Pros and cons of international or territorial licencing.
29. Re-Recycle old products to make new income
30. Information about getting married-Products with info-Services
31. Exploiting the opportunity to make money by granting access to customers Toll Booth Position
Business Operations & Financial Success Strategies
32. How to identify, nurture, and exploit the Hyper-Reliable customer
33. How to decrease customer service and not cause customer dissatisfaction
34. Outsourcing: Quality control, options, and problems
35. Five poisonous patterns that can destroy your success with info-Products businesses How my clients have shot themselves in their feet
36. Rapid Market Research Five things you should do to gain a better understanding of your target market
37. How to use consistency-Type products to generate stable, predictable cash flow and equity as well as more customers
38. What can you do to prolong the life of your info?-biz in a small niche
39. The discussion of Publish-On-Demand Approach to the business
40. Legal Dangers Information specific-Products
41. Long-Information: How to Create Wealth Through Long-Term Vision-Products
42. Will “books” Be extinct? – Paper-n-The Internet vs. ink
43. How to use an information-products biz to make your vacation tax-free-Deductible
44. Information-Marketers have succeeded “re-invented” After they have saturated a market, they can also make a profit
45. How to test your idea Fast and cheap as possible
Advertising andamp; Marketing
46. What, when, and how to use? Self-Liquidating Lead Generation
47. 1-Step advertising: appropriate uses, effective techniques
48. Multi-Step Marketing: appropriate uses, effective technique
49. Take a look at the info-Marketing uses Celebrities and Celebrity Endorsements
50. How to get FREE Celebrity Endorsements
51. There are ten different ways you can use testimonials
52. Offering Options How to create the most attractive Offer
53. How and when to change an offer in a marketing sequence
54. Modalities of PaymentThere are many ways to structure and pay your current payments
55. How to manage and present Guarantees maximize sales
56. How to use premiums to drive sales
57. How to use new marketing technologies best Telephony-Conférences, recorded messages broadcast FAX, broadcast Voice Mail and e-Mail
58. How to make it happen Credibility Click here for more information-Products
59. How to make it happen Believability Click here for more information-Products
60. 14 Steps to “World Class Expert” Status
61. How do you accomplish this? “brand identity” Information work-Are you in the products business?
62. How to make money by selling your information-Free shipping on all products
63. Info-Product sales strategies starting “E.R.”The Mafia, Ted Turner, the Devil, James Bond, Ed McMahon and Ted Turner
Radio & Television
64. The changing and evolving face of the infomercial industry
65. The best way to get information is by being sensible-Marketer will use TV now
66. How to use “talk radio” …… to market
67. How to make a million dollars selling info-Interviews at home with products for one year, sitting on your patio
68. Lead generation via spot radio advertising
Trade secrets
69. Over the last 3 years, Platinum Inner Circle members, all info-Product marketers have paid over $200,000.00 for their attendance at the meetings. “what works”These Members are combined. Selling well above 50-Million Dollars Information-Products during this time period. Many of the discoveries were made without breaching certain confidences. “guinea-pig’d” These DVD’s and CD’s are shared by these marketers.
70. These are the 5 secrets to creating a successful business “Customers For Life”, Each with a value greater than thousands or tens of thousand of dollars.
71. What, when, and how to compete in a particular market
72. How to set it up periodically “Giant Pay-Days” Within your Info-Product Businesses
73. Exit Strategies Information in 5 ways-biz owners extract large “walk away money” From their businesses when the time comes
74. A Lifetime of Homework: My personal daily/weekly/monthly ….reading list What every info-Marketers must read
75. 7 Million Dollar Lessons About Customer Behavior This is What I Have Observed in Horses This is all you need to pay attention to “Big 7” This will make it possible to save and even make more money
76. Copywriting: As you may know, I ran a seminar on copywriting two years ago. Here we will review the key points that relate to selling information.-Products How to be the best-Drawer directly-Response copywriters are available for hire for a fee
77. How to practically guarantee that you get new information-The marketing and sale of your product will be profitable and successful. How do you write your own autobiography? “insurance policy” You can’t lose or fail.
Unique, unusual envelope designs that get opened.….Order Forms designed with “rocket science” To maximize your response, you must be thorough and precise.
My archives: The very first ads I ever created and ran. For my first info,-products, and for my first clients.….one of my earliest sales letters for info-Products and the incredible “secret” it contains….. Check out some of my longest sentences.-Running the most profitable ads, “An Open Letter From A Once-Flat-Broke Nebraska Housewife”…..Joe Polish’s lead generation ads.….
High-powered, powerful-Writing sales letters, including the Nightingale version-Conant “control” For my MAGNETIC MARKING SYSTEM. Examples from clients and attendees at this seminar…..those selling to business niches, hobbyists, “unusual”, offbeat markets..…my “Why Would A Wealthy Man…?” Letter that brought in millions of dollars for a client. Little “lift notes” “Post-it Notes” That gives you big boosts in your response.
Let me help you dissect and analyze. “million dollar sales letters”…..letters I’ve been paid $25,000.00 to $100,000.00 to write, letters that have literally created million dollar successes from scratch.
You even get examples of “raw copy” I was delivering direct services to clients before it became a successful direct.-Mail campaigns so that you can see the “evolutionary process” from the very beginning – for example, one renewal campaign that converted 2/3rds of a client’s cusTomers from “low price” to “high price.”
Original lead-Generation ads that have launched millions of dollars in info-Businesses – actual ads from over a dozen different individuals shown and discussed. Here are some examples of “winner” “loser” ads for the same product, why one worked, the other didn’t.
Between 43 and 44 hours of classroom instruction and hundreds or hundreds of examples that are shown and discussed I’ve hand-The most valuable and useful minutes were chosen, along with the most valuable models. “chaff”I created a HIGHLIGHTS PROGRAM to compress, condense and effectively present my entire systemized step.-By-Step by step guide to becoming a highly-profitable business “info empire.”
And My also includes “lifetime of know-how”, you’ll hear me quiz people like Ken McCarthy, the only person I trust re. Making money via the Internet..…Joe Sabah, who has sold an unbelievable number of books “in his bathrobe” via talk radio..…Jeff Paul, the “$4,000.00 A Day” man…..and a handful of other information giants.
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