Sales DNA – The Badass B2B Growth Guide

 

The cold email is here
This prompted the below response.
Play EV.8.

Copy the cold email that prompted you to respond.

Play EV7

Play CE:57

“The anxiety of making cold calls is eliminated.”

What to say when a prospect ghosts you – Play at CC:11

Aaron Hodes shares his thoughts on the positive changes that have occurred since he invested in the Badass B2B Growth Guide

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After investing in the, what changed? Growth Guide?

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Julian shares his thoughts on how investing in the project has changed things for the better. Growth Guide

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Joe Wendland

Joe asked me what had changed after he invested in the Badass B2B Growth Guide. Here is what he said.

Sam, Account Executive

“The Badass B2B Growth Guide was the best purchase I made in 2019.”

Yash Sampat Account Executive

“Since I bought your course I’ve been hitting quota consistently. I bought myself a new Audi with all the commission I earned. “

Your instructor

Josh Braun
Josh Braun

I teach people how sell without selling their souls. It’s that simple.

Course Curriculum

The Foundation

Play F1 – Know Your Market

Play F2: Have a Growth vs. Fixed Mindset

Play F3: Don’t Be a Debbie Downer

Play F4 – How to elegantly explain what you do

Play F5 – Ditch the pitch

Play F6 – ing Conversations

Play F7: Do not exceed your prospect’s speed limit

Play F8: Problems disguised as Solutions

Play F9 – How to explain what you do in one sentence in a cold email

Play F10 – How to Have Conversations With People Who Don’t Buy

Play F11: Get No

Play F12: Deposits & Withdrawals

Find out the motivators of your prospect

Play PM1 – Your Market’s Motivations

Play PM2 – Fireballs vs. Flowers

Play PM3 – How to Become an Insider

Play PM4: How to Get Your Prospect’s Secret Buying Language Using Jobs-To-Get it done

Play PM5 – Jobs to be Done Interview Guide

Play PM6: A Job Example-To-Be-Done Interview

Play PM7 The Lingo Library

Play PM8 – How to Make Prospects More Inspiring

Play PM9: How can you stay top of mind when prospects aren’t motivated right now?

Play PM10: How to get the CFOs to buy in

Play PM11: An easy way to build trust and credibility

Outsourcing List Construction

Play LB1: Get ed

Play LB2 to Define Your Targeting Parameters Sales Navigator

Play LB3 The Recommendations from a Specific Oversees Researcher

Play LB4: An example of a Lead list you’ll get back

Cold Calling

Play CC1 The Pain Triangle

Play CC2 The Cold Call Script for Educational Purposes

Play CC3 – Example: Educational-Based Cold Call Script Sales Coach

Play CC4: Behind the Scenes — Creating an Educational Based Cold Call Script — Example for Fin Tech

Play CC5: Behind the Scenes — Creating an Education Based Cold Call Script — Example for Cyber Security

Play CC6: Use Leveraging Wins for Similar Clients

Play CC7: What to say when a Gatekeeper Picks up

Play CC8: Cold Call Transcript that Booked a Meeting

Place CC9: Cold calling a trade show lead

Play CC11: Live Cold Call — Ghosted Prospect

Voicemail

Play VM1: Five Voicemail Formulas

Play VM2 The 8.9 seconds voicemail

Play VM3: Voicemail — The You Get 30% Back on Your Calls with Script and Tone

Casual Copywriting

Play CW1-Don’t Believe the Hype

Play CW2 The Triplet

Play CW3: Click for No

Play CW4 Humor: How to Increase Response Rates

Play CW5: Your Customers Are Your Best Salespeople

Play CW6 – Turning a Skeptic Into a Buyer

Play CW7: How do you explain things clearly?

Play CW8 – Show, Don’t Tell

Play CW9: Casual Copywriting Examples

Play CW10 The How to Create Memorable Cold Email Copy

Play CW11 Sales Copy Teardown (Before & After)

Play CW12 – Are you Pitching or Proving?

Play CW13: Examples of Hype-Send us a cold email to get your copy of our brochure

Play CW14: Two Things Jason Fried Taught Me About Copywriting

Play CW15: Casual Copywriting Examples (Before & After)

Play CW16 The Secret to More Positive Responses to Cold Emails

Play CW17: Three Ways to Increase Cold Email Responses Rates

Play CW18: How to Motivate Prospects Using Emotions

Play CW19: Steal like an Artist to Increase Open Rates

Play CW20: Chase — Features into Benefits Makeover

Play CW21: Before & After

Play CW22: Who is Your Villain?

Play CW23 – How to use humor to increase response rates

Play CW24: Get rid of this word

Cold emailing

Play 1: The The Biggest Mistake in Cold Email

Play CE2: Cold email: Subject lines

Play CE3 The Testimonial Email

Play CE4 – Bring Back That Loving Sense

Follow CE5: Play Cold Email-Direct Mail: Follow up

Play CE6: 15 Minutes Fame

Play CE7 – Leveraging Shared Audiences

Play CE8: Reactivate Lost Opportunities

Play CE9: Medicine to the Problem

Play CE10: An example for SaaS

Play CE11 The Cold Call Email

Play CE12 Personalization at Scale

Play CE13: No Response — The Surrender Email

Play CE14: No Response — The Presumptive Negative

Play CE15: No Response — The Hail Mary

Play CE16: Cold email from the CEO of Rippling

Play CE17: Shining Light on a Problem

Play CE18: Informative & Entertaining

Play CE19: Two people are introduced via email

Play CE20 The 4T Email — A High Converting Formula

Play CE21: Low Friction Calls for Action

Play CE22: Have a conversation with an innovator by email

Play CE24 The 4-Part Video Series

Play CE25: What to Do? “Send Me Some Information” Send an email

Play CE26: A 3 Touch Sequence to Build a List

Play CE27 The Cold email to book a meeting Sales GEICO

Play CE28 The Cold email from the CEO

Play CE29 The Email with one sentence

Play CE30: An example of a personalized 4T email

Play CE31: An example of a 4T email to target

Play CE32: The 4T Email That Grabbed the Attention Of A Busy CEO

Play CE33: A cold email written by a prospect for a customer

Play CE34. This is one of the most impressive cold emails I’ve ever seen

Play CE35 – Scaling Personalized Emails in Cold Emails

Play CE36 Hyper-Personalized 4T Email That Attracted a Positive Response

Play CE37 The Cold email received a response from the Director Sales

Play CE38: How to Create a Damn Good email in 8 Minutes

Play CE39: 6 Low Friction Actions that Encourage Conversations

Play CE43: Post Webinar email that s conversations

Play CE44 Cold Email That Booked a Meeting After Prospect Said, “No Thanks”

Play CE45: How to Get a Response from a Busy Person — Teardown

Play CE46: Example — Personalized Email that Got a Positive Response

Play CE47: Illumination cold email (How to Change The Status Quo)

Play CE48: Responding to Prospects via Email

Play CE49: Zelda’s Tips for Writing Good Cold Emails

Play CE50: Real Example — Email that Booked a Meeting with a Prospect Who Disappeared

Play CE51 – Real Personalized Cold Emails with Positive Response

Play CE52: Real Positive Response — Illumination Question + Low Friction Call to Action

Play CE53 The Radically Honest Illumination Email

Play CE54 – Real Email – Educational Offer That Booked a Meeting

Play CE55: Cold email that booked a meeting with Aetna

Play CE56 The Photoshop Cold Email

Play CE:57 The Broken Clavicle Bone

Cold email teardowns

Play CET 1 – Teardown Telecom

Listen to CET 2: Teardown as a Podcast Guest

Play CET 3 Teardown to a Car Wash Bucket

Play CET4: Teardown to a Coach

For those who would like to be on my podcast, play CE5: Teardown

Play CE6: Teardown Chris Voss

Play CE7 – Teardown for Zubtitles

The Vault: Positive Responses to Cold Emails

Graham’s Email: Play EV 1.

Play EV2 Tanner’s email

Play EV3 Richard’s Email

Play EV:4 Ivan’s Follow-Up Emails for Booked Meeting

Play EV5; Ben’s Complete LinkedIn Message Thread. It Got a Meeting

Play EV6 – Jackie’s Email That Landed Her a Job Interview

Josh’s Email is the best place to play EV7

Play EV8 Harry’s email

Chris’s Email to Play EV9

The Initial Sales Conversation

Play DC0 The Script for Initial Conversation

Play DC1: How to Increase Your Meeting Show Rate

Play DC2: Finding Problems

Play DC3: Looking for the Sale

Play DC4 – How to Stand Out from the Competition

Play DC5 – Your Product Story

Play DC6 – Client Story

Play DC7: Don’t Bruise Your Ego

Play DC8: Test for Commitment

Play DC9 – Overcoming the Status Quo Bias

Play DC10: A Insightful Question

Play DC11 – Price Anchoring

Play DC12 – How to expedite Contract Execution

Play DC13: Do not Discount This is what you should do instead.

Play DC14 The Video Summary of the Meeting

Play DC15 – How to Create an Effective Follow-After a Discovery Call, Get Email

Customer Leveraging for New Opportunities

Play LC1 – How to Request Referrals

Play LC2: Interviewing Customers

Play LC3: Answer One Question to Get 20% More Revenue

Play LC4 – How to ask for a testimonial without sounding salesy

Play LC5 to Reactivate a Past Customer

Play LC6 – Asking for video testimonials

LinkedIn

Play LI1 – Your Headline

Play LI2: Connection requests with a 70% acceptance rate

Play LI3 The Most Amazing LinkedIn Connection Request

Play LI4 The Request a Pitch for Video Connection

Play LI5: Another high-converting LinkedIn connection request

Play LI6 – Nelly’s LinkedIn Voice Message That Got a Sale

Play LI7 “Thanks for Connecting” Video Message

Play LI8: A high Accept Rate Connection Request

Play LI9: How to Have Conversations With Anyone on LinkedIn

Play LI10 Educational-Request a LinkedIn Connection

Making Memorable Impressions

Play MI1 – 7 ways to make a memorable first impression

Play MI2 Direct Mail Examples

Play MI3: A Simple Way to Make Customers Happy

Play MI4 – Dale Dupree’s Red Brick

Play MI5: Send an old-fashioned telegram

Play MI6 The Post-Webinar Email

Play MI7 The “Lumpy” Mail

Play MI8. This 40-Will Smith Make a Second Pitch Will Smith Invest Now

Defusing Objections

Play DO1: How To Disarm the Most Common Objections

Play DO2 – Prevent Objections with the Skeleton Dance

Play DO3: Answer a Question to Help You Spend Less Time Chasing

Play DO4: Are You Better Than Your Competitors

Play DO5 – I don’t have a budget

Answering the DO6 Question “What Do You Do?”

Play DO7: Send Me A Proposal

Play DO8: Defusing “Can You Send Me Some Information?”

Play DO9 – Defusing “Can You Get Back to Me Next Quarter?”

Play DO10: Exemple 1: “Your Price Is Too High”

Play DO11 Example 2: “Your Price Is Too High.”

Play DO12 “If We Find a Need, We’ll Keep You in Mind.”

Play DO13: We Already Have A Vendor.”

Play DO14: Prospects ask you to send them information via email

Inbound Leads

Play IN1 – How to Respond to an Outbound Lead

Play IN2 – Inbound Cold Call Critique

Negotiating

Play NE1 – Example of a Negotiation With a Jeweler

Play NE2: An example of a negotiation with a client

Play NE3: Real Contract negotiation

Building credibility

PLAY NU1: Top of Mind Email Campaign

Play NU2: Example Nurture Track You Can Steal

Play NU3: An easy way to build credibility

Video prospecting

Play VP1: An example of an email and video that booked a meeting

Sequences

Play SQ1: Reminder Sequence

Play SQ2 – No Show Sequence

Play SQ3 – Drift’s Personal Sequence

Play SQ4 Prospect Ghosted You Sequence

Play SQ5 – Personalized Cold Email Sequences

Play SQ6 – Rippling’s Cold E-Mail Sequence

Finding a job

Play GJ1 The A CEO Responded to Cold Emails

Play GJ2 – Don’t send a resume, do this instead

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